Médicos Sin Fronteras — Ébola
Médicos Sin Fronteras is the NGO that has devoted more effort to treat sufferers of Ebola and contain the epidemic in the worst affected areas. To disseminate its work, MSF raised an awareness and fund-raising campaign.
As part of the campaign, MSF organized an itinerary exhibition to show how Ebola treatment centers are, how workers dress themselves and which is the disinfection process they have to go through, etc.
Our labor in the project was to design the visual identity of the exhibition, not only its indoor and outdoor graphic design but also all communication materials for its dissemination.
The solution was based in the most distinctive element of these centers: the orange fence that surrounds and determines its site boundaries. We also intended to capture the lack of resources when working there and having to resolve everything. Our idea was to create a visual identity of the exhibition the way a MSF member may have done.
© John Moore, Getty Images, 2014.