Universitat de Barcelona (UB), the city’s leading public university, entrusted us with designing the corporate iconography for SocUB, the official digital communication platform for students and other university members.

We developed a collection of clear and functional icons that represent the wide range of tools and services offered by the app, tailored to the specific needs of its diverse user groups — students, academic staff, administrative staff, and visitors — while ensuring consistency with the university’s institutional identity.